FRAMER

Work Collection

Work Collection

Work Collection

WIND HILL

WIND HILL

WIND HILL

OVERVIEW

  • Wind Hill is a name for home-grown and hand-made craft vinegar products.

  • Vinegars are unfiltered, unpasteurized, and live, with the wild mother culture created through a process of slow, wild fermentation - giving healthy and beneficial enzymes and probiotics as a result.

  • Three adjectives that best describe the product:SparklyBeneficialLiveAll ingredients are home-grown, safe, high quality, and organic, from a family-run farm in CroatiaAll the recipes are done by the husband (Chef) and wife (plant nurturer), creating unique flavors due to the owner's knowledge and Croatian climate.

PROBLEM STATEMENT

PROBLEM STATEMENT

PROBLEM STATEMENT

The rebranding of Wind Hill craft vinegars had 2 main goals:Delivering a message of gut health vitality to a young audience of 20-40 years oldEducating people about the health benefits of WH vinegars with wild mother culture (vs mainstream filtered and pasteurized vinegars with additives)